Your Guide to Metrics: How to Measure the Effectiveness (ROI) of Social Media and Content Marketing

January 27, 2014

Eager to put your social media skills to use? Check out How to Create a Freakin’ Fabulous Social Media Strategy. Once you’ve got a social media strategy and content marketing plan in place, the next question on your radar should be this: How will we measure whether our efforts are actually working? In industry speak, […]

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