How We Got 1,000+ Email Subscribers Before Launch With a Simple Landing Page

February 7, 2022

The first 1,000 email subscribers are always the hardest. Especially if you don’t have a product yet. Here’s the scrappy approach we used to get 1,000 people on our email list ahead of launching They Got Acquired.

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Reflecting on 2021 and Setting Goals for 2022

December 27, 2021

As I set goals this year, I’m keeping it simple, giving myself lots of flexibility, and forcing low expectations.

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Want to Sell Your Business Someday? 4 Things to Do Now

October 14, 2021

I’ve sold two businesses. As I build my next one, here’s what I’ll do from the beginning to make it easier to sell later.

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Why and How I Sold a Content Company, The Write Life

September 19, 2021

This year I sold The Write Life, an online business I’d built mostly as a side project over the last eight years. This post explains why I sold it, what the process was like, and what I’m building next.

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8 Years Ago, I Bet On Myself. Here’s Why I’ll Do It Again

June 30, 2021

Here’s a lesson I’ve learned so many times, one that comes back to me again as I reflect on selling The Write Life: It’s always worth investing in yourself.

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Forget Multiples. Here’s What Really Matters When Selling Your Online Business

June 19, 2021

If there’s one thing I’ve learned from selling two online businesses, it’s this: Ignore the formulas and multiples the internet tells you to use to value your business.

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I Am Furious At the Patriarchy

May 22, 2021

I’m angry that anti-abortion legislation is coming down the pipeline now, after the year women have had. Are lawmakers trying to kick us while we’re down?

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I Was Sleep-Deprived, Breastfeeding… And Asked to Speak on Stage

May 14, 2021

Just a few months after giving birth to my second child, I was invited to give an on-stage presentation. Could I do it?

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What Does It Take to Build a Low-Stress Startup?

April 21, 2021

What does it look like to opt out of hustle culture, and create a startup that’s low stress, small team and high profit?

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Building a Content Brand? Think Twice Before Covering News

April 14, 2021

Covering news in your niche can be alluring. But if news isn’t your company’s bread and butter, it’s usually smarter to avoid the temptation. Here’s why.

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