Because You’re My Best Asset, Crowdsourcing a New Blog Name

July 26, 2012

UPDATE: If you submit an idea and I go with it, I will give you $100. Details at the bottom of this post.

For a long while, The Traveling Writer was the perfect name for this blog.

You came here knowing you’d find ideas, inspiration and tips on writing and traveling. Plus, I appreciated the hidden meaning behind “traveling,” that I’m traveling through life, figuring out my place, my style, my priorities — and so are each of you. We’re all traveling through life together.

That's YOU with the fabulous idea. Yup, YOU.

That’s YOU with the fabulous idea. Yup, YOU.

But things have changed. Even before becoming careers editor at U.S. News & World Report, I found myself writing more about how each of us can get where we want to be and tips for creating the lifestyle and workstyle we want.

And now that I’ve left that day job to pursue my own business — about to hit the one-year mark! — I’m thinking more than ever about the changing world of work, how to make a living doing something you enjoy, and the best ways to make our own luck so we can all reach our goals.

It’s time for my blog name and theme to reflect that. And since YOU know what to expect when you visit, and YOU know what inspires and motivates you to move toward your own career and life goals, I’d love to get your input on this branding transition. That’s really what this is about — branding — since content here will continue as you know it.

What should I call this community going forward?

Here’s one big thing I don’t like about The Traveling Writer (and this is a good tip for anyone who’s preparing to start or rename a blog): it sounds like it’s about one person. I don’t want the blog to be about me! I want it to be about YOU, this community and our ideas.

I’d love my new brand to be more of a concept, in the same vein as The Art of Non-Conformity, Live Your Legend, The Unlost, Zen Habits, Bootstrap My Life and The Juggle (to give a shout-out to a few career-and-life-related blog names I like!).

Ideally, new readers would know what this blog is about as soon as they land on the page.

Here are a few words, phrases and concepts we could incorporate into a new title/brand:

  • Creating the life you want to live
  • Making a living doing what you love
  • Lifestyle design for go-getters
  • Scheming & Leaping
  • Finding your own workstyle
  • Make your own luck
  • Using the new world of work to your advantage
  • Figuring out how to get where you want to be
  • The Work Revolution (which is actually the name of a book that’s on my bookshelf, waiting to be read — and I wanted to give the author a holler, anyhow!)

Over the next few months, I’ll work with a branding specialist and website designer to help me nail down my new name and figure out how to represent that brand visually. But since YOU know me best, I’d love to get YOUR input first.

Which of these concepts resonate most with you? Are there any other ideas I should incorporate? What words come to mind when you think of this blog?

Finally, do you have any ideas for a new blog name?

No idea is too big or small. Brainstorming is all about throwing out ANY ideas you have, so I hope you’ll help this comment string take off 🙂

Thanks for your help!

UPDATE: If you submit an idea for my new blog name and I go with it, I will send you $100.

Originally I figured this would be a good way to invest my $100 from WDS. But I feel strongly about using that money to help someone else, not myself. So I’m throwing in my own $100 for the winner. This re-brand is THAT important to me. And besides, I like the idea of rewarding this community for brilliance and creativity!

(If two or more people suggest the same name, whoever comments first wins the cash.)

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