In the age of disinformation, trust is a valued currency. How can you get your readers and Google to trust you? By following EAT, which focuses on expertise, authority and trust.
How much should you pay a writer? Should you pay per hour, per word or per project? This post reviews all the factors that go into writer compensation.
As a founder, you have a huge opportunity to create a connection and foster trust. But if you don’t share your story and make it easy to find, potential customers won’t even have a chance to like you.
It’s possible to turn uncertainty into a season of moving forward. Here’s the key: Don’t focus on the outcome. Instead, focus on the exploration.
This is the story of how early investments I made in myself and my business paid off, why I think of my career in phases, and why you should invest in yourself, too.
Open to writing or editing work? If you want me to consider you for freelance writing or editing opportunities or full-time writing or editing jobs, join this database.
Whenever I hire a freelancer — when I want to keep them engaged, invested and doing great work — my goal is to be their best client. Here’s exactly how I do it.
Want to keep your top performers? Building a culture of trust is one of the best moves you can make for your startup. Here’s how to do it.
I surveyed small- to medium-sized companies about which tools they use to plan, create and publish content. Here’s what they told me.
Publishing a “best of” list is one of the oldest tricks in the book when it comes to growing a website. Here’s why this strategy works, and how to do it well.