Why and How I Sold a Content Company, The Write Life

September 19, 2021

This year I sold The Write Life, an online business I’d built mostly as a side project over the last eight years. This post explains why I sold it, what the process was like, and what I’m building next.

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8 Years Ago, I Bet On Myself. Here’s Why I’ll Do It Again

June 30, 2021

Here’s a lesson I’ve learned so many times, one that comes back to me again as I reflect on selling The Write Life: It’s always worth investing in yourself.

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Forget Multiples. Here’s What Really Matters When Selling Your Online Business

June 19, 2021

If there’s one thing I’ve learned from selling two online businesses, it’s this: Ignore the formulas and multiples the internet tells you to use to value your business.

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I Am Furious At the Patriarchy

May 22, 2021

I’m angry that anti-abortion legislation is coming down the pipeline now, after the year women have had. Are lawmakers trying to kick us while we’re down?

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I Was Sleep-Deprived, Breastfeeding… And Asked to Speak on Stage

May 14, 2021

Just a few months after giving birth to my second child, I was invited to give an on-stage presentation. Could I do it?

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What Does It Take to Build a Low-Stress Startup?

April 21, 2021

What does it look like to opt out of hustle culture, and create a startup that’s low stress, small team and high profit?

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Building a Content Brand? Think Twice Before Covering News

April 14, 2021

Covering news in your niche can be alluring. But if news isn’t your company’s bread and butter, it’s usually smarter to avoid the temptation. Here’s why.

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2020 Was the Year That Revealed All Truths. Here Are Mine.

April 7, 2021

Last year unearthed a pessimism I didn’t know existed inside of me. I feel forever changed; my worldview has tilted. And not in a good way. In a that-year-stole-my-innocence sort of way.

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Building a Trusted Content Brand

March 31, 2021

In the age of disinformation, trust is a valued currency. How can you get your readers and Google to trust you? By following EAT, which focuses on expertise, authority and trust.

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How Much to Pay Writers: A Comprehensive Guide

March 22, 2021

How much should you pay a writer? Should you pay per hour, per word or per project? This post reviews all the factors that go into writer compensation.

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