As a founder, you have a huge opportunity to create a connection and foster trust. But if you don’t share your story and make it easy to find, potential customers won’t even have a chance to like you.
I surveyed small- to medium-sized companies about which tools they use to plan, create and publish content. Here’s what they told me.
There’s a misconception that SEO is bad for the reader. But it is absolutely possible to optimize your content in a way that benefits both the reader and search engines.
When looking to hire high-quality freelance writers, I usually turn to my network first. After that, I put out feelers in these websites and groups.
Why the scarcity mindset is pervasive in content teams, and how to help your team push past it.
The Writer’s Bundle: Freelance Writing Edition, a 3-day offer from The Write Life, launches Monday, Sept. 14. Here are the tools we’re using to run the online sale.
It’s no secret that women’s careers, including decades of advancement in the workplace, are being obliterated during this pandemic. Know what’s going down alongside that? Women-led businesses.
Revenue goals can be a shot in the dark, but they can also be spot on. Here’s one way to set them for an online product sale, including a video that walks through our dashboard in Google Sheets.
Selling a business for the first time offers more than financial freedom; it opens your eyes to what’s possible.
We’ve grown The Write Life for the last six years. Now it’s time to turn more profit. Here’s our six-month plan for making that happen.