Entrepreneurship

My Company Was Acquired and I Had a Baby 2 Months Later: When Career and Mommyhood Collide

May 19, 2017

What it’s like to raise a baby and a startup at the same time.

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This Guy Earned $15K By Launching His First Online Course. Here’s How He Did It

May 8, 2017

Thinking about launching an online course? Here’s how one online entrepreneur did it successfully.

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Hiring at a Startup: How We Managed to Go From 3 Employees to 55 in Just 18 Months

February 20, 2017

Smart hiring is one of the biggest challenges startup founder face. Here’s how we’ve grown our team at The Penny Hoarder strategically in a short period of time.

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Big News: My Content Marketing Company Has Been Acquired

July 5, 2015

I have some exciting news to share: My content marketing company, Socialexis, has been acquired by Taylor Media, a digital media startup. As you can tell from the giphy above, I’m pop-the-champagne-excited about what this means for the business, as well as for me personally. While this closes a chapter of my career that I’ve […]

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On Making the New Journalism Profitable and Sustainable

June 22, 2015

You’d think the recent sale of tech website Re/code to Vox Media would’ve been spun as a success story: Founders sell 18-month-old startup to media giant! Niche website attracts 1.5 million monthly unique visitors and gets acquired for an undisclosed sum! Instead, it has sparked articles about why new digital media publications can’t seem to turn […]

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Why I Invested in an Explainer Video for My Business (Watch It Here!)

June 4, 2015

The most important message to nail down when you run a business is what you offer. This sounds obvious, but it’s also one of the most challenging pieces for most startups and freelancers. When you first start a business, you’re often not sure exactly what you want to offer, which niche you should focus on, or which […]

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The Kind of Entrepreneur Nobody Talks About

April 12, 2015

If you follow news about entrepreneurship, most stories you hear in the media and blogosphere are typically about two kinds of new companies: Startups — usually tech startups — that land VC funding, then scale as quickly as possible Lifestyle entrepreneurs who bootstrap while traveling the world, surfing and working as little as possible But there’s another […]

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How to Make Money Off a Blog: Takeaways From The Writer’s Bundle 2015

April 2, 2015

I told myself I wouldn’t write a recap on The Writer’s Bundle recap this year, because I have so many other things I want to work on. But the truth is, this blog is how I process. It’s how I organize wins and losses, and how I determine priorities for myself and my team. I […]

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When It Makes Sense to Turn Down Potential Clients

February 23, 2015

Over the last few months, my company has gotten a lot of client requests. We’ve turned down almost every one. Why? Because they weren’t the right fit for us. Often, they were the right fit in some ways, but not the right fit in others, which made it difficult to say no. But one of […]

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Planning for the Year Ahead and a Thoughtful Review of 2014

January 12, 2015

This is one of my favorite times of year, and not just because of the traditions, food and family. I love the turning of the New Year because it represents new beginnings, an opportunity to scheme and plan for the coming year. I plan throughout the year, of course; my husband and I have three […]

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